Blue Durango Iced Tea, LLC (“Blue Durango Iced Tea,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, disclose, and process your personal information when you visit our website, purchase our products, subscribe to communications, participate in promotions, submit content, or otherwise interact with us (collectively, the “Services”).

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, Services, or legal requirements. When we do, we will update the “Last Updated” date and post the revised version on this page.

Categories of Personal Information We Collect

The personal information we collect depends on how you interact with us.

We may collect the following categories of information:

Identifiers such as your name, email address, mailing address, phone number, IP address, and account login information.

Commercial information such as purchase history, order details, shopping cart activity, product preferences, returns, refunds, and exchanges.

Payment information including payment confirmation details and transaction records. Payment card information is generally processed securely by third-party payment processors and is not stored directly by us.

Internet or network activity such as browser type, device information, IP address, referring URLs, pages viewed, clicks, and interactions with our website or advertisements.

Customer service communications including questions, inquiries, feedback, requests, and survey responses.

User-generated content such as product reviews, photographs, videos, social media content, or other materials submitted through our website, promotions, campaigns, or other interactions with Blue Durango Iced Tea.

We do not use or disclose sensitive personal information for the purpose of inferring characteristics about you.

How We Collect Information

We may collect information:

+ Directly from you when you make a purchase, create an account, subscribe to email or SMS communications, submit a review or other content, participate in a promotion, or contact us.

+ Automatically through cookies, pixels, web beacons, and similar technologies when you visit or interact with our website.

+ From third parties such as Shopify, payment processors, shipping and fulfillment providers, analytics providers, advertising partners, social media platforms, and other service providers.

How We Use Your Personal Information

We may use your personal information to:

+ Process, fulfill, and deliver orders.

+ Process payments, refunds, and returns.

+ Manage customer accounts and provide customer support.

+ Send order confirmations, shipping updates, and other transactional communications.

+ Send email or SMS marketing communications where permitted by law.

+ Administer promotions, giveaways, or other programs.

+ Personalize advertising and measure the effectiveness of marketing campaigns.

+ Understand how customers use our website.

+ Improve our website, products, marketing, and customer experience.

+ Detect, investigate, and prevent fraud, security incidents, or misuse.

+ Comply with applicable laws and legal obligations.

Cookies and Targeted Advertising

We use cookies and similar technologies to operate our website, remember preferences, understand website traffic and usage, improve the customer experience, and support our marketing efforts.

We may work with third-party advertising and marketing partners, including social media and search platforms, that use cookies, pixels, or similar technologies to measure advertising performance and show advertisements based on your interactions with our website and other websites or services.

Depending on where you live, you may have the right to opt out of targeted advertising or the “sale” or “sharing” of personal information as those terms are defined under applicable privacy laws.

You may manage certain cookie preferences through your browser settings or through any cookie or privacy preference tools made available on our website.

How We Disclose Personal Information

We may disclose personal information to:

+ Service providers that perform services on our behalf, including payment processing, order fulfillment, shipping, website hosting, IT services, analytics, email, and SMS communications.

+ Advertising and marketing partners that help us measure, deliver, or personalize advertising.

+ Shopify and other providers that help operate and support our online store.

+ Social media platforms when you interact with our content or when we use their advertising and analytics services.

+ Professional advisors, including attorneys, accountants, insurers, and consultants, when reasonably necessary.

+ Government agencies, regulators, courts, or other parties when disclosure is required or permitted by law.

+ Parties involved in a merger, acquisition, financing, restructuring, sale of assets, or other business transaction.

We do not sell personal information for monetary compensation.

Shopify

Our online store may be hosted and powered by Shopify. Shopify may collect and process personal information in connection with your use of our online store, including information necessary to provide e-commerce, payment, security, analytics, and related services.

Shopify's processing of personal information is also subject to its own privacy policies and practices.

User-Generated Content

If you submit reviews, photographs, videos, social media content, or other materials to public areas of our Services, that content may be visible to other users or the general public.

Please use care when deciding what information to make publicly available. We cannot control how third parties may use information that you voluntarily make public.

Children’s Privacy

Our Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.

If we learn that we have collected personal information from a child in violation of applicable law, we will take appropriate steps to delete it.

Data Security and Retention

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.

However, no method of transmitting or storing information is completely secure, and we cannot guarantee absolute security.

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, maintain appropriate business and transaction records, comply with legal obligations, resolve disputes, and enforce our agreements.

Your Privacy Rights

Depending on where you live and subject to applicable law, you may have the right to:

+ Request access to personal information we maintain about you.

+ Request correction of inaccurate personal information.

+ Request deletion of your personal information.

+ Request a copy or portability of certain personal information.

+ Opt out of certain targeted advertising or the sale or sharing of personal information.

+ Withdraw consent where processing is based on your consent.

+ Appeal a decision regarding a privacy rights request.

+ Exercise your privacy rights without unlawful discrimination.

We may need to verify your identity before processing certain privacy requests.

Marketing Communications

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails.

If you receive SMS marketing communications from us, you may opt out by following the instructions provided in those messages, including replying STOP where applicable.

You may continue to receive transactional communications related to orders, customer service requests, or your account even after opting out of marketing communications.

International Transfers

Your personal information may be processed or stored in the United States or other countries where our service providers operate.

Where required by applicable law, appropriate safeguards may be used in connection with international transfers of personal information.

Third-Party Links

Our Services may contain links to websites, marketplaces, social media platforms, or services operated by third parties.

We are not responsible for the privacy practices, security, or content of third-party websites or services. We encourage you to review their privacy policies before providing personal information.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or would like to submit a privacy-related request, please
contact:

Blue Durango Iced Tea, LLC
Email: teamerchant@bluedurangoicedtea.com